Donna Suter

Tending to an angry ophthalmic customer is the golden opportunity to foster a better relationship with him or her-here's how.

Like polishing glass, there are different ways to make your practice shine

Supportive leadership creates a culture that benefits your whole team.

Time is everything. How are you spending yours? 

Are you wondering if other practices are charging for adding pupillary distance (PD) to prescriptions and adjusting glasses purchased online for free? If so, how does this fit into your mission statement and strategic goals?

How taking a holistic, tactical approach into process improvement can drive even the smallest of gains for your practice

OT blogger Donna Suter shares the essential keys to success from master entrepreneur Danny Meyer, founder of Shake Shack. Implementing his tips will make your practice flourish!

When you do not have enough money or time, a well-worded post script can be your best friend. Whether you are the new doctor who doesn’t have a large database or the kind-hearted provider who accepts all those low-paying plans and really can’t afford the estimated 60 cents per unit cost of a fall postcard campaign, please consider adding a P.S. to emails and a red-ink P.S. to all patient-directed, routine postal pieces.

Patient excellence training should focus more on how to build a human connection while entering data into a terminal than how to use the latest and greatest diagnostic equipment. People over the age of 35 are either looking for life balance (in the case of a Millennial) or that respect he or she had in the professional arena before retirement (in the case of Baby Boomers.)

No matter how you celebrated the 4th, you can have your own “freedom day” in your practice starting today! What this means is you have the freedom to be your best, every single day of the year.

Is staff turnover holding you back? In some markets, healthcare personnel turnover is five times higher than unemployment. The average total turnover rate reported for healthcare employers in 2016 is 20.1%, up from 19.2% in 2015, according to Compdata Surveys’ national survey, Compensation Data Healthcare.

Are you planning on going to a conference this year? As Howard Schultz, chairman and chief executive officer of Starbucks, summarized, knowledge and skill are your keys to earning more. Professional conference season is upon us. Which ones are you paying for you and your employees to attend? No matter how dedicated and organized your practice may be, it’s impossible to internally train each and every staff member to the high level of excellence your patients demand. Thoughtfully motivating and engaging employees takes a concerted and systemic approach to learning and skills training.

Take these suggestions and you’ll watch your capture rate improve and your average optical ticket rise.

I see the beginning of 2017 as fresh. A year of fresh possibilities. It is new and brimming with fresh beginnings, filled with hopes and dreams. If you are not feeling it, perhaps you are ensnared in the gray world of A, B, and C. This ABC is a continuous loop. You are not sure how you got there or how to get out.

Regardless of the outcome of the presidential race, there is much about practice management and leadership to be learned from mainstream media’s coverage of the two front-runners’ race to the White House.

"How can I have a successful private practice and still ensure life balance?" In 2016, this is the question I hear most frequently. It should come as no surprise to you that busy eyecare practitioners need help with time management issues.

Managing your team was, and continues to be, the biggest challenge you ever faced.

In her latest blog, Donna Suter gives advice on getting the whole office on board to transitioning into a paperless office.

In her latest blog, Donna Suter, gives advice on adding an extra profit boost to your clinic.

In her debut blog, Donna Suter, president of Suter Consulting Group, writes why patient perception of your office can be emotion-laden and as quick as a hail storm of controversy because patient care puts you and your team in a fish bowl.