B+L launches peroxide-based lens solution

Bridgewater, NJ-Bausch + Lomb has introduced a new peroxide cleaning and disinfecting solution, PeroxiClear 3%.

The new solution offers an alternative peroxide-based product, and has been proven to keep contact lenses cleaner and moister for longer, according to the company.

“We’ve been hearing from many doctors that there’s been an increasing need to address their patients’ contact lens discomfort,” said Josephy Barr, OD, MS, FAAP, vice president, medical affairs, pharmaceuticals and vision care, Bausch  + Lomb. “(The company) is proud to now provide an alternative option and innovation with (this solution).

“Bausch + Lomb’s mission has always been to help patients see better to live better, and with the introduction of (this) cleaning and disinfecting solution, we can now offer them the most advanced peroxide-based lens solution on the market today,” Barr continued.

The solution will be available in major retailers starting in April and May, including Target, Rite-Aid, K-Mart, Walmart, Walgreens, and CVS. It will be available at most retailers nationwide by June.

The solution was also presented during SECO last week, and will again be shown during Vision Expo East next week in New York City.

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