Vistakon preps 1-Day Acuvue Moist contact lenses for U.S.

Jacksonville, FL-The Vistakon division of Johnson & Johnson Vision Care Inc. plans to introduce 1-Day Acuvue Moist brand contact lenses with Lacreon technology in the United States. Currently a leading daily disposable lens in Japan, 1-Day Acuvue Moist was introduced this summer in some U.S. eye-care professionals' offices. Distribution is projected to grow throughout the coming months.

Lacreon technology permanently embeds a water-holding ingredient, similar to that found in natural tears, into the etafilcon A material of the 1-Day Acuvue brand. The process keeps the lens moist and comfortable all day, while offering health and convenience benefits of daily disposable contact lenses.

"Many eye-care practitioners and consumers favor disposable contacts because of their health and convenience benefits," explained Pat Cummings, OD, vice president, Professional Affairs, Vistakon. "The addition of Lacreon technology provides a solution for the most frequently reported complaints of contact lens discomfort-dryness and end of day comfort."