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Bausch & Lomb and Novartis Ophthalmics will promote the fluocinolone acetonide intravitreal implant, 0.59 mg (Retisert) in the United States. Bausch & Lomb's patented orphan drug treats chronic noninfectious posterior segment uveitis.
The Novartis retinal sales team will target its network of retinal specialists, in order to supplement the efforts of Bausch & Lomb's pharmaceutical sales representatives. Bausch & Lomb will continue its responsibilities of marketing and product strategy.